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SNOW XUE GAO

SNOW XUE GAO is a luxury womenswear brand based in New York, Snow launched her eponymous label in 2017, following her debut collection at Parsons MFA show. Snow’s asymmetric draping and tailored line breaks away from conventional definitions of feminine and masculine. Influenced by her experience in the design department at Jason Wu and producing her collection under the tutelage of Martin Greenfield. Soon after her graduation, with a commercial develop of the same collection, she started selling globally and got invited showing on-schedule at New York Fashion Week. Snow was nominated for the LVMH Prize and the Forbes Asia 30 Under 30 list. She was triumphant in winning the Swarovski &Vogue Talents New Generation Award, Vfiles Runway and Camera Buyer Italia Award.

Snow Xue Gao Aw20 Look 51
The World Between Tailoring and Prints, Western and Eastern

Creative Director Snow's Aesthetic Message

Snow's aesthetic heavily influenced by the Art movements and Costume culture between Eastern and Western. And having grown up during 00s in Beijing, and educated in New York. Snow also relates with the collision of cultural and epochal references. “Duality” is the core of her aesthetic. Her professional and mixed culture background always prevails when it comes to consideration of the balance of garment structure and pattern.

www.snowxuegao.com

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