EBON

OFFICIAL REBRAND collapse/convulse

OFFICIAL REBRAND

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Event
NYFW
Launch
Tue - Sep 15, 2020 10:20 am - 10:30 am EDT
Status
Finished

We do not fit this system and, as we are seeing, this system does not fit the world. This collection is an attempt to dispel the exhaustion, embrace the convulsion and forge new space within the chaos. It is also a celebration of fluidity, embracing circularity through material transformation, using upcycling as an ethical and responsible tactic of empowerment.

In such unprecedented circumstances exacerbated by systemic racism, transphobia, queerphobia, and other prejudices, I continue to ask myself, Why does fashion matter? After months of isolation, I return to the sentiment and truth that fashion is a vital means of self expression for marginalized groups. It is an indispensable tool for self determination and affirmation when living under a system of compulsory heterosexuality and cisgenderism.

OFFICIAL REBRAND OFFICIAL REBRAND collapse/convulse

OFFICIAL REBRAND collapse/convulse Collection

Look 1

Look 2

Look 3

Look 4

Look 5

Look 6

Look 7

Look 8

Look 9

Look 10

Look 11

Look 12

Julissa wears a tie top made from deadstock fabric, upcycled (bleached and painted) pants and an OR?! x COPE collab tie dye sweatshirt with Gola trainers.

Nico wears the ENDLESS UNREST painted cropped blazer over an upcycled button-down with cut-out armpit alteration, OR?! x COPE collab shorts.

Cowboy hat by Leila Jinnah

Gola trainers

Julissa wears a Leila Jinnah x Official Rebrand waxed cotton hat. Upcycled fleece tank and cardigan over bleached panel sweatpants from Official Rebrand's upcoming OR?! x COPE collab. Contact studio@officialrebrand.com for more information about OR?! x COPE collaboration.

Khartoum Hoops Embellished by KHIRY available on www.khiry.com

Gola trainers

Shai wears the painted ENDLESS UNREST U pants. Hand-stamped bandana, waxed cotton apron bag and custom ribbed tank top both made from deadstock fabric.

Gola trainers

Shai wears a denim wrap skirt upcycled from black jeans, painted CONFINED CONVULSION button-down. OVERPRINT tote, rebranded from cancelled orders.

Gola trainers

Julissa wears a Leila Jinnah x Official Rebrand waxed cotton hat and large apron bag made from deadstock fabric. BOUND BANDANA top over EVERYTHING WE NEEDED pants from Official Rebrand's upcoming OR?! x COPE collab. Contact studio@officialrebrand.com for more information about OR?! x COPE collaboration.

Khartoum Hoops Embellished by KHIRY available on www.khiry.com

Gola trainers

Nico wears the COLLAPSE/CONVULSE coach jacket over WEAR/WARY shorts, EVERYTHING hand-stamped bag and Gola trainers.

Ebon wears the ENDLESS UNREST tweed blazer over a WOVEN MASK strap top with PEDAL skort upcycled from linen pants.

Khartoum Torc Embellished by KHIRY available on www.khiry.com

Gola trainers

Shai wears a MARROW button-down, repurposed with serged alterations from vintage oxford shirt, hand-stamped shorts made from deadstock fabric, and a bodysuit with both screen-printed and hand-drawn artwork by MI Leggett. Leila Jinnah x Official Rebrand chopped cap and Gola trainers.

Nico wears the original CONFINED CONVULSION sheetshirt dress and LOUNGE shorts with Gola trainers.

Ebon wears a mask-inspired knit top with CENSORED SIGHT hand-painted blazer in pink sateen, LOUNGE shorts and Gola trainers.

Ebon wears the WE DO NOT FIT THE SYSTEM AND THE SYSTEM DOES NOT FIT THE WORLD signage gown, hand-painted with original artwork and text by MI Leggett. Full-coverage pearl embellished face mask by Leila Jinnah x Official Rebrand.

Gola trainers

  • APRON tie-top (presale)

    Apron-inspired top with long adjustable ties that can be worn in many ways for many different bodies. Pink stitched edges. Size s/m pictured. Sewn in NYC from deadstock beige fabric. Conserve your clothes and other resources, only wash when you need to, and when you do, turn inside out, use cold water and a gentle cycle. hang dry. presale - ships October 15 TOP-TNK-001

    PRESALE
  • ENDLESS UNREST cursive pink bleach pants

    Bleached and hand-painted pants by MI Leggett, bleached-out light blue floral print with pink fabric paint. Light wear and tear reflect the singular history of this one of a kind piece. Conserve your clothes and other resources, only wash when you need to, and when you do, use cold water and a gentle cycle. hang dry. Someone made in Thailand / rebranded 11385 BOT-PNT-002

    ORDER
  • TIE-DYE crewneck sweatshirt

    OR?! x COPE upcycled tie-dye sweatshirt

  • ENDLESS UNREST cropped blazer

    Hand-painted vintage blazer with cropped short sleeves, dark blue with 3 coats of grey fabric paint. 3 outside and 3 inside pockets. 2 front buttons with cropped sleeve alteration. Someone made in Korea // Hand-painted and altered 11385 Light wear and tear reflect the singular history of this one of a kind piece. Dry-Clean Only

    ORDER
  • CUT-OUT button-down (presale)

    Reclaimed white button-down shirt with cut-out armpits transformed into wing-like sleeves. Made from used/vintage menswear, upcycled for a second life to conserve the Earth's increasingly limited resources. Minor wear and slight variations on each piece reflect the history & singularity of these rebranded pieces. Approx bust size chart in inches: presale - ships October 15 TOP-BDN-003

    PRESALE
  • LEILA JINNAH X OR?! waxed cotton hat (presale)

    Pleated waxed cotton, draped and sewn to create a wide brimmed bucket hat shape. Combined with a wired edge to hold volume and pleats, the wide brim created a water resistant/sunblocking shelter for the wearer. Made from olive-colored waxed cotton deadstock fabric. presale - ships October 15 ACC-HAT-001

    PRESALE
  • BLEACH PANEL sweatpants

    OR?! x COPE bleached sweatpants with panel detailing

  • OLIVE cardigan

    OR?! x COPE upcycled cardigan

  • OLIVE tank

    OR?! X COPE upcycled tank with side pleats

  • STAMPED bandana

    Hand-stamped triangular bandana with black serged edges. Made in NYC from deadstock olive herringbone twill fabric. hand-stamped all over with Official Rebrand logo in fabric paint. ACC-BDA-002

    ORDER
  • ENDLESS UNREST U trousers

    Hand-painted vintage trousers by MI Leggett, light blue with black fabric paint. Light wear and tear reflect the singular history of this one of a kind piece. Conserve your clothes and other resources, only wash when you need to, and when you do, use cold water and a gentle cycle. hang dry. BOT-PNT-002

    ORDER
  • SMALL APRON bag

    Small bag with two pockets and adjustable tie strap. Can be worn cross-body, like an apron, or on one shoulder. Made from deadstock waxed cotton.

  • RIB tank/semibinder

    Ribbed tank top with optional interior woven layer for chest binding. Made from deadstock fabric. Custom/made to order only. Contact studio@officialrebrand.com for inquiries.

  • OVERPRINT tote

    Official Rebrand box logo over-printed by Works in Progress in NYC over misprint/cancelled orders. These excess/deadstock tote bags were rebranded for a new life to conserve the earth's increasingly limited resources. 100% cotton - dark blue and natural totes with prints available in light olive, light yellow and light grey. height 16in - width 14.5in Someone made in China - Printed 10003

    ORDER
  • CONFINED CONVULSION painted button-down shirt

    Blue button-down with original painting inspired by MI Leggett & Josie Bettman's movement collaboration 'barely there'. Hand-painted with serged detail and short sleeves. 55% cotton 45% polyester Light wear and tear reflect the singular history of this one of a kind piece. Conserve your clothes and other resources, only wash when you need to, and when you do, turn inside out, use cold water and a gentle cycle. hang dry. Someone made in Vietnam / rebranded 11385 TOP-BDN-001A

    ORDER
  • DENIM WRAP upcycled skirt

    Denim wrap skirt upcycled from black jeans, rebranded for a new life to conserve the earth's increasingly limited resources. Adjustable sizing with extra-long ties, wrap fits ideally on waists 27-34in. presale - ships by November 1 BOT-SKI-001

    PRESALE
  • LEILA JINNAH X OR?! waxed cotton hat (presale)

    Pleated waxed cotton, draped and sewn to create a wide brimmed bucket hat shape. Combined with a wired edge to hold volume and pleats, the wide brim created a water resistant/sunblocking shelter for the wearer. Made from olive-colored waxed cotton deadstock fabric. presale - ships October 15 ACC-HAT-001

    PRESALE
  • LARGE APRON bag (presale)

    Spacious triangular bag with large flap and serged edges. Made in NYC from deadstock olive herringbone twill fabric with synthetic lining. Adjustable tie strap. presale - ships October 15 ACC-BAG-004A

    PRESALE
  • BOUND BANDANA top (presale)

    Bandana-inspired triangular top with long adjustable ties that can be worn in many ways for many different bodies. Size s/m pictured. Olive green herringbone twill fabric, sewn in NYC from deadstock fabric. Conserve your clothes and other resources, only wash when you need to, and when you do, turn inside out, use cold water and a gentle cycle. hang dry. presale - ships October 15 TOP-BKI-003

    PRESALE
  • EVERYTHING WE NEEDED pants

    OR?! x COPE screen printed pants

  • COLLAPSE/CONVULSE coach jacket

    One of a kind, hand-painted deadstock jacket, upcycled from unused stock. 3 layers of white fabric paint on Black Merino Wool Blend. Raglan Sleeves / Sew-free Bonded Seams / Oversized Laser-cut Front Pocket / Water Resistant, Quick Drying, and Moisture Wicking Fabric / Matte Black Snaps TOP-JKT-001

    ORDER
  • WEARY/WARY shorts

    Hand-painted shorts upcycled from unused deadstock. Black 100% Nylon material with white painting "weary" and "wary" on either leg. Drawcord Waistband Construction, adjustable waist Split Gusset for increased movement, quick drying Someone made in Italy / Rebranded in New York BOT-SHO-002A

    ORDER
  • EVERYTHING stamped bag

    XL bag for every day and every thing. Made in NYC from deadstock olive herringbone twill fabric. hand-stamped all over with Official Rebrand logo in fabric paint. Bags stamped on a made-to-order basis, please allow 2 weeks for creation ACC-BAG-002A

    ORDER
  • WOVEN MASK strap top (presale)

    Mask-inspired pleated two-pice strappy top, can be worn many ways on many bodies. made in NYC from woven deadstock fabric. presale - ships by November 1 TOP-BKI-001

    ORDER
  • ENDLESS UNREST tweed blazer

    Hand-painted vintage tweed blazer with 3 outside and 3 inside pockets 34% Linen 25% Polyester 36% Acrylic 5% O.F./ lining 100% Nylon Original Garment: Someone made in China - Hand-Painted by MI Leggett 11385 One-of-a-kind // Dry-Clean Only

    ORDER
  • PEDAL skort

    white skort upcycled from linen pants BOT-SKO-001

  • STAMPED LOUNGE shorts (presale)

    Lounge shorts made from deadstock pink waffle fabric. hand-stamped on one side with repeating Official Rebrand logo. Elastic waist and 2 side pockets Someone made in New York presale - ships by November 1 BOT-SHO-001B

    PRESALE
  • MARROW button-down (presale)

    Reclaimed white button-down shirt with 5 serged horizontal details and straight serged hem with rough finishing. Made from used/vintage menswear, upcycled for a second life to conserve the Earth's increasingly limited resources. Minor wear and slight variations on each piece reflect the history & singularity of these rebranded pieces. Approx bust size chart in inches: presale - ships by October 15 TOP-BDN-002

    PRESALE
  • FIGURES bodysuit

    Heather-grey bodysuit, upcycled for a second life to conserve the Earth's increasingly limited resources. Minor wear and tear reflects the history & singularity of this one-of-a-kind rebranded piece. Screen printed and hand drawn design by MI Leggett Thong cut, wide racerback DRS-BDS-001

    ORDER
  • LOUNGE shorts (presale)

    Lounge shorts made from deadstock waffle fabric. (Fabric not pictured) Elastic waist and 2 side pockets Someone made in New York presale - ships by November 1 BOT-SHO-001A

    PRESALE
  • CONFINED CONVULSION sheetshirt dress

    Spacious, bed sheet inspired garment. Designed to fit many different bodies, can be worn as a shirt or dress. Featuring screen print of original artwork by MI Leggett. Sewn in NYC from deadstock heavyweight beige fabric. presale, ships by November 1 DRS-SHT-001B

    PRESALE
  • CENSORED SIGHT painted blazer

    Hand-painted blazer, upcycled from unused deadstock garments. These jackets were left at one of the factories we work with in New York's Garment District. We purchased the inventory to get it off their hands and paint it with our CENSORED SIGHT motif for a new life. Someone made in NYC of imported fabric / Hand-painted by MI Leggett - 11385 TOP-BLZ-001

    ORDER
  • KNIT MASK top (presale)

    Mask-inspired pleated two-pice strappy top, can be worn many ways on many bodies. made in NYC from woven deadstock fabric. presale - ships by November 1 TOP-BKI-001

    PRESALE
  • LOUNGE shorts (presale)

    Lounge shorts made from deadstock waffle fabric. (Fabric not pictured) Elastic waist and 2 side pockets Someone made in New York presale - ships by November 1 BOT-SHO-001A

    PRESALE
  • WE DO NOT FIT THE SYSTEM AND THE SYSTEM DOES NOT FIT THE WORLD signage

    Extra-long lattice gown with open sides. Hand-painted upcycled linen curtains, transformed for a second life to conserve the Earth's increasingly limited resources. Minor wear and tear reflects the history & singularity of this one-of-a-kind rebranded piece. Original artwork by MI Leggett featuring sinuous text "WE DO NOT FIT THE SYSTEM AND THE SYSTEM DOES NOT FIT THE WORD" surrounding abstracted painting of two figures, intertwined. DRS-LNG-001

    ORDER
  • FULL FACE mask Leila Jinnah x OR?!

    Full head coverage mask by Leila Jinnah x Official Rebrand. Pink mesh and pearl embellishment.

Credits

Julissa Ramirez by Satchel Lee
Accessories

featuring jewelry by KHIRY & Hats by Leila Jinnah x Official Rebrand

Afrofuturist luxury brand KHIRY was founded by Jameel Mohammed in 2016 to employ the conventions of luxury fashion to make pointed statements about the value of black life and culture. Find out more at KHIRY.com Accessories designer and artist Leila Jinnah creates headpieces that reflect her deep understanding of the joy, history and symbolism behind personal adornments. Leilia Jinnah and Official Rebrand's MI Leggett met showing at DRØME Magazine's 2017 NYFW show for independent designers and have been collaborating on headpieces since.

barely there

'barely there' documents a collaborative practice between MI Leggett and Josie Bettman which unfolded alongside the creation of Official Rebrand’s collection, collapse/convulse. In response to sudden constrictions of public life, two performers support one another, give too much weight, and fall down. Over time, their bodies and the garments they activate stretch into unfamiliar material configurations. Sound by Sasha K Delete - full film coming soon

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