FALL/WINTER 2021

FALL / WINTER 2021 COLLECTION
ART DIRECTED AND PHOTOGRAPHED BY BERNADETTE VAN-HUY

For Fall 2021, Rosetta Getty continues a collaboration with artist, Bernadette Van-Huy of Bernadette Corporation.

Getty shares, “I have so much admiration and respect for Bernadette and her work. We knew this collaboration wasn’t over after we worked together for Pre-Fall. Her spirit and passion for what she creates is so inspiring.”

After an emphasis on the multi-functions of home for Pre-Fall 2021, Getty’s vision was to create a collection that was rooted in both reality and fantasy. How are we dressing now and how will we dress again? The collection reflects a sensible balance between soft casual pieces with sophisticated evening and outerwear.

Van-Huy and Getty were both drawn to the 90s these past few months – a period of change and unease as well as time where both Getty and Van-Huy were discovering their artistic voice. Now, in 2021, we are rediscovering what it means to create.

Van-Huy notes her interpretation of this season was "This progressive feeling of floating in space, without coordinates”. Van Huy, who art directed and photographed the collection imagery incorporated a green screen within the imagery to illustrate her sense of un-attachment.

She adds, “The green screen in turn, gives the feeling of a bad club - it’s really the color of a bad trip — and so, for me, it relates to the 90s. At the same time, it creates a minimal ground, and so I also used it with Chinese and Japanese ink wash paintings in mind. In the 90s I enjoyed disappearing into NYC - where you can stand out and be anonymous at the same time. During the first half of the 90s I did spend a lot of time exploring clubs, losing my sense of place, against a green screen, so to speak. Thinking of the ink wash paintings, I "locally sourced" items -- picking up things at Pearl River Mart, which is just next door to the Rosetta Getty studio"

About Bernadette Van-Huy:
Bernadette Van-Huy is an artist and photographer based in New York. In 1994, she co-founded the collective Bernadette Corporation, whose eponymous clothing brand of the 90s and subsequent artistic productions have had a profound cultural impact. Bernadette Corporation has exhibited at galleries and museums such as Greene Naftali Gallery (N.Y.), Gaga Gallery (L.A.), Artists Space (N.Y.), the ICA (London), and the Whitney Museum (N.Y.).

As the group’s image-maker, Van-Huy has created a distinctive and influential body of work, published in magazines such as Purple, Dazed and Confused, Self Service, and Liberation Style. For the images she conceives, Van-Huy directs every aspect of the art production, styling and hair/makeup. Earlier, she also worked on images (with photographers such as Mark Borthwick) in the capacity of a stylist.

Doing photography herself since 2016, whereas she would previously outsource the role, Van-Huy has shot for magazines such as Purple, Interview, and Buffalo Zine, as well as published an artist book of photos and drawings called In Person.