In 2015, Sarah Staudinger and George Augusto co-founded the LA-based brand, STAUD, upon the idea that fashion shouldn’t just empower women – it should be accessible, too. But at the heart of STAUD is design. Expect a meticulous attention to detail, a natural opposition to the typical, and a feminine spirit that is equal parts alluring and autonomous. If fashion is a never-ending pursuit of style, then STAUD is what happens after you have found it.
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